Ⅰ. 2025 Outdoor Furniture Export: China's Opportunities in the Global Blue Ocean
In 2025, China's outdoor furniture exports maintain their growth momentum, with the global market size reaching 53.47 billion US dollars, and China's export volume accounting for 31.2% of the global trade volume. ASEAN, leveraging the institutional dividend of the Regional Comprehensive Economic Partnership (RCEP), has emerged as a new growth engine, accounting for 28% of China's total exports. While growth in European and American markets slows, demand remains robust for high-end handcrafted wicker furniture, smart garden accessories, and other categories. The TikTok hashtag #outdoorliving has garnered over 10 billion views, driving product iteration through scenario-based consumption. Environmental sustainability and smart technology have become core competitive advantages .
Ⅱ. Darwin's 2025 Performance: Customer-Centric Approach and B2B Ecosystem Drive 35% Growth
Foshan Darwin Furniture's 2025 breakthrough stems from its precise alignment with global customer needs and deep operation of a B2B ecosystem. Through differentiated presence on Alibaba.com, Made-in-China.com, and its independent website, the company achieved dual breakthroughs in "expanding emerging markets + deepening mature markets," becoming a stable supplier to multiple furniture retailers. Supported by a robust supply chain, Darwin undertook numerous projects for resorts and hotels. New customer revenue increased by 50% year-on-year. Behind this success lies a continuously optimized supply chain that establishes a rapid response chain from raw material selection to production and delivery, ensuring quick turnaround for small-batch custom orders and a 95% on-time delivery rate for large orders. This "market adaptation + service empowerment" model propelled a steady 35% growth in 2025, making Darwin a trusted long-term partner for more overseas clients .
Ⅲ. 2026 Full Thrust: Social Media-Driven One-Stop Procurement Upgrade
In the new year, Foshan Darwin Furniture will focus on social media marketing to break through traditional B2B platforms. By leveraging scenario-based content dissemination and product demonstration technologies on TikTok, YouTube, Facebook, and Instagram, the company aims to shorten customer decision-making cycles. Building on its outdoor furniture strengths, Foshan Darwin Furniture will comprehensively expand its one-stop procurement supply chain, integrating furniture, doors/windows, building materials, flooring, and soft furnishings to create a "one-stop procurement" platform. With a stronger supply chain portfolio, the company seeks to capture a larger share of the global market The State Council of the People's Republic of China.